- Fraser Charles, Director of Global Strategic Partnerships, MediaValet
- Amy Lofgreen, Marketing Director, BaseCamp Franchising
Underpinning a team’s ability to charge forward no matter the circumstances, this year proved undeniably why DAM (Digital Asset Management) is a critical technology for effective collaboration and business continuity. In a time when entire campaigns were nullified and team resources and budgets were at risk, the combination of a cloud-based DAM and project management solution helped leading organizations thrive in the face of uncertainty.
Join our session with Amy Lofgreen, Marketing Director at BaseCamp Franchising, where she shares how the combination of MediaValet and Wrike enabled this retailer to navigate the pandemic with reduced resources and emerge stronger than ever.
Session Goals: To empower and equip attendees with a thought-provoking discussion on how the right tools are absolutely foundational for a team’s success — even in difficult and uncertain times when adaptation is a must. This session will teach attendees how people, processes, and technology all play a huge role in a team’s ability to emerge stronger than ever.
Target Audience: Marketers and creatives who want to see firsthand why a cloud-based DAM and project management solution are critical technology components for boosting collaboration, business continuity, and productivity. This session is also perfect for anyone currently using Wrike, including users of Wrike for Marketers who want to learn how they can better capitalize on the digital content they’re creating.
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